Determine things like your design style, business goals, ideal customer, and what you’d like to gain from a new branding or website design. We’ll uncover a lot of this during the Creative Brief phase of the project, but having an idea of your goals ahead of time will be valuable.

I start out with an in-depth questionnaire followed by a strategy call where you will share all the details about your business and uncover your needs, vision, and goals. From there, I dive in to researching your industry, your competitors, and what makes you unique. I use this info to create a custom brand that will convert leads into sales.

Depending on the package, branding and web projects can last anywhere between 1-6 weeks. I provide a detailed timeline and launch dates prior to beginning your project, so you know exactly what to expect, and when.

Most communication will take place through email, digital forms, and recorded screen-shares. We can always hop on a phone call if you want to chat through any feedback along the way.

Your primary logo is the main logo you’ll use to represent your business. It contains your complete business name and is used on any first-impression marketing.

A secondary logos are flexible and adaptable versions of your primary logo which you can use in places that your primary logo might not fit.

A Brand Mark is the most simplified version of your logo, and can be used in areas where a small or simple logo is needed.

Your brand patterns can be used as background graphics that make your brand stand out on social media, your website, and collateral.

A branding guide holds all the info about your new design, like specific color codes, font names, and suggestions on how to keep your brand looking it’s best. Branding guides are helpful to business owners, so they’ll know how to use their new branding, as well as to pass off to future vendors so that everything stays consistently beautiful.

I only offer web design services to branding clients who have gone through branding with me. Why? Because it makes your website so much stronger when you have a solid brand identity in place first!

A deposit of $500 is required to book your date on my calendar and begin design work. (This will be put towards your final total.) The remaining balance will be split into two payments, one when the logo is completed and one when the website is completed. Payment deadlines will be specified and agreed upon between designer and client before work begins.

After getting the go-ahead from you, I’ll send over a deposit invoice and contract. Your project is considered “booked” and is scheduled on my calendar when these two items are received. You’ll receive my in-depth Creative Brief Questionnaire to work on until your project’s start date arrives!