Skye Wear

Scope of Work: Branding

Vibe: High-End, Luxurious, Feminine, Meaningful, Empowering

Industry: Sunglasses

Skye Wear began as a sunglass company with a vision to celebrate the beauty of life and to encourage a mindset that focuses on the positive aspects of our surroundings. In a world often clouded by negativity, Skye creates a brand that not only shields eyes from the sun's rays but also serves as a reminder to see the good in every moment. By offering stylish eyewear, the company aims to inspire optimism and joy, a positive outlook, and appreciation of the simple beauties of life.

The Goal

Create a brand that beautifully represents the company, while also celebrating mental health and focusing on mindfulness & positivity.

Design Notes

Soft pastels and sleek serif type create a feminine, luxurious, minimalistic, brand.